📈 YouTube Engagement Rate Calculator
Engagement rate shows how many viewers interact with a video. Enter views, likes and comments to get the rate and a simple rating, then compare your videos to see which topics connect best with your audience.
Engagement rate
4.40%
Good
How to use
- Open the video in YouTube Studio or on the watch page.
- Enter views, likes and comments.
- Read the engagement rate and compare it with your other videos.
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🎁 Get free subscribersFrequently asked questions
How is engagement rate calculated?
Engagement rate = (likes + comments) ÷ views × 100. It shows the share of viewers who interacted.
What is a good engagement rate?
It depends on niche and channel size. As a rough guide, around 2–5% is typical and higher values show a very active audience.
How can I raise it?
Ask a clear question in the video, reply to comments early, use strong hooks and pin a comment that starts a discussion.